Social Media: The next step in the internet revolution
Social Media has connected us more than ever. With a “tweet” in America we can connect with Chinese colleagues in a matter of seconds. If news on the east coast breaks, the west coast will hear it just as quickly. But this technology is for more than catching up with friends and a news source, Social Media has become a strong, impactful way for companies to speak directly to their audiences in ways that have never existed before.
With Social Media, your networks (such as Facebook, Twitter, Linkedin, etc.) are like syndicated channels of information that people can follow. With a balance of well-targeted promotion and stellar custom content, you can cater your messaging to exactly those who you are trying to reach.
With a push of a button, your message is released to the masses. Unlike print or even email, Social Media is instant. At a moment’s notice you can announce everything from a breaking Public Relations event, to a special offer on umbrellas due to inclement weather. You have the ability to reach out to your audience in real time.
Communicate On a One-To-One Basis
One of the most powerful tools of Social Media is the open channel of communication is offers both the business and subscriber alike. Once a strong lead is identifyied, you can reach out directly to that person and begin a conversation. This platform breaks through all of the walls that once hindered traditional marketing.
As if all of that wasn’t enough, having a presence on social media can offer several other advantages. In addition to exceptional communication abilities with your client base, Social Media also helps with search engine results, credibility, reputation management, sdfsdfsdf, and sdfsdfsdfsd. Social Media has become what websites were in the 90’s: if you’re to be taken seriously, you need to have this in your arsenal.